SALES BOOST PUTS BENTLEY ON THE ROAD TO RECORD YEAR

Nine months in to 2014 and Bentley’s aim of having a record breaking year is firmly on track. Global deliveries increased by 19%, to 7,786 cars, up from 6,516 cars in the same period in 2013.
Bentley’s four key regions, Americas, China, Europe including the UK, and Middle East all saw strong performance, with the Americas retaining its position as Bentley’s number one market, but with China posting strong growth to close the gap.
New models drove this international success, with the Continental GT V8 S coupe and convertible and Flying Spur V8 entering the market.
Commenting on the results, Bentley’s Member of the Board for Sales, Marketing and Aftersales, Kevin Rose, said:
“We said at the start of the year that 2014 would be a record breaking year for Bentley and we are firmly on track to deliver on our promise. Certain markets are tough, as other luxury car brands can testify, but with our three model lines delivering a perfect blend of luxury and performance, alongside the international appeal that we have as a brand, it will ensure 2014 will go down as our best ever year.”
Remaining in Bentley’s number one position, the Americas delivered 2,107 cars, 4% up on the first nine months of the 2013 performance of 2,022 cars.
Bentley’s sales in China remained solid in a less than buoyant market. 1,959 cars were delivered in the first nine months of 2014, against 1,264 cars in 2013.
A strong German market continued helping Europe to post a sales increase of 7%. 1,155 cars were delivered, in comparison to 1,081 cars in 2013.
UK deliveries also increased, by 5%. Rising from 1,055 cars in 2013, 1,113 cars were delivered.
Significant sales growth in the Middle East continued, a 21% improvement on 2013 (596 cars), with 720 cars delivered. Deliveries in the Middle East have now more than doubled in the past three years.
These results were reinforced in Asia Pacific, with 468 cars delivered, a 49% rise on the 2013 figure of 315 cars. While in Japan, 207 cars were delivered, a 46% growth on 2013, 142 cars.
2013 was Bentley’s previous record year, posting the highest delivery, turnover and profit figures in the company’s 95-year history.

BENTLEY MOTORSPORT REVIEWS 2014 SEASON

Bentley Motorsport reflects on a successful debut season for the new Continental GT3. Having completed the five rounds of the Blancpain Endurance Series in Europe, and the second half of the Pirelli World Challenge in the U.S.A. in preparation for a full series next year, the Continental GT3 has scored three victories on two continents and finished a championship in second place.
The European season started at Monza, where the car proved itself to be a fast and durable competitor from the outset. The three-man driving team of Jérôme d’Ambrosio, Duncan Tappy and Antoine Leclerc in car #8 drove a superb race to finish 6^th in the Continental GT3s first competition race outing, while the #7 car came home two places behind in 8^th. The M-Sport Bentley team left Italy satisfied but with a list of areas on which to progress.
Improvements were demonstrated in compelling fashion at the second round, at the home of British motorsport, Silverstone. With works-supported Bentleys starting their first race in the UK in 84 years, it was clear that the team's hard work to improve the setup of the Continental GT3, and the speed and efficiency of their pit stops, was paying off. After an enthralling three hour battle, Steven Kane took the chequered flag in car #7, capturing the car's first win in only its second full competition race. Steven, together with teammates Guy Smith and Andy Meyrick, celebrated Bentley's first race victory since the famous dominance of the 24 Hours of Le Mans in 2003.
The team continued their form in impressive style at the next event, the evening race at Paul Ricard. After another gruelling contest, the #7 Continental GT3 scored its second victory in a row, and M-Sport Bentley left France sitting at the top of both Drivers and Teams Endurance Pro Championships.
Meanwhile, in North America, Dyson Racing Team Bentley had taken delivery of the first of two Continental GT3s. Using the second half of the Pirelli World Challenge series to prepare both team and car for 2015, Bentley Boy Butch Leitzinger immediately showed an impressive turn of speed, finishing 6^th in the team’s first race at Road America.
Back in Europe, Bentley Motorsport arrived at Spa-Francorchamps in Belgium in July, to face the Continental GT3's toughest test yet - the Spa 24 Hours. While the cars showed good pace in practice and qualifying, luck was not on the team's side in the opening two hours. The #8 car suffered suspension damage after being hit by a competitor, while car #7 sustained damage to a brake line after running over debris from incidents between other cars. After repairs to both cars, the fight back through the order began from 55^th and 50^th positions respectively. Only then was the real pace of the car obvious, as by the end of the race both cars had climbed to finish in the top 20, with car #7 9^th in class and so scoring vital championship points. The #8 car also finished strongly, proving the durability of the racer and once again contributing vital data and experience to the team effort.
Before the last race of the Blancpain Endurance Series came the finale of the Pirelli World Challenge. With Dyson Racing Team Bentley now running two cars, the second piloted by Guy Smith, the development of the car was going well - Butch Leitzinger had scored the team's first podium at Sonoma in August, while the car recorded fastest laps and broken track records. The final round at Miller Motorsports Park in Utah proved to be the highlight though, as Guy Smith steered his Continental GT3 to victory in the 50-minute sprint race, joined on the podium by Butch in 3^rd. This win was Bentley's first ever outside Europe, and will undoubtedly be the platform on which to build a strong campaign in the U.S.A. for 2015.
Bentley finished the Endurance season with the iRacing.com Nürburgring 1000 km, knowing that they were in contention to finish in the top three in both Drivers and Teams championships. Atrocious weather conditions made for a very difficult first four hours of the race for both Bentleys, but as the track started to dry both cars were in the top 20. With the Continentals making strong progress through the field as their competitors faltered, it became clear that a 5^th-in-class finish for car #7 would secure the runners-up spot in both championships. With 20 minutes to go, Steven Kane made the pass from 6^th to 5^th, and at the chequered flag the championship was decided. Guy Smith, Andy Meyrick and Steven Kane finished as runners-up in the Pro Endurance Drivers Championship, while Bentley secured second place in the Teams Championship.
Bentley's Member of the Board for Engineering, Rolf Frech, comments:
"2014 has been a very good debut season for us. Bentley belongs in motorsport, and from the start of our programme two years ago, we knew the Continental GT had potential as a racer. That promise has been realised both in Europe and America this year, and in 2015 we look forward to racing on four Continents as customer teams start competing in the Middle East and Asia, and we have customer cars competing as far afield as China and New Zealand before Christmas. I'm proud of our programme and our victories and we're all looking forward to the new competitions that next year will bring."
Bentley Motorsport now starts test and development programmes in preparation for 2015. During October of this year, Bentley starts Project NBR24 – a dedicated exercise of preparation and development work to allow Bentley Motorsport to enter the 2015 Nürburgring 24 Hours. Initially, this will involve entry in to two rounds of the VLN series in Germany, to develop both car and drivers in preparation for the 24-hour race. Meanwhile, Absolute Racing will be competing in the Shanghai and Macau rounds of GT Asia with a Continental GT3, starting next weekend.
Bentley Motorsport's complete 2015 schedule will be announced in January. Meanwhile, Bentley's short documentary film of the team’s TOTAL 24 Hours of Spa race weekend is now available online and downloadable at www.bentleymedia.com.